Just getting to Taif is a thrill. Visitors travel along a winding road through the mountains — passing fruit markets, rose farms and deep valleys along the way — before reaching the plateau upon which sits Taif. Often referred to as the City of Roses, Taif is known for the famously fragrant flowers that grow in the surrounding wadis and mountains. It’s also known as Saudi’s unofficial summer capital. Because of its altitude, Taif is a cool escape from the heat. And while the roses bloom in April, the city really blossoms in August, when the Souq Okaz cultural festival and the Crown Prince Camel Festival are in full swing.